中海地产商业地产项目管理规定（试行）中海地产顾问公司二○○九年八月目录目录1.定义.......................................................................................................................................-1-2.组织体系................................................................................................................................-1-3.管理范围与办法.....................................................................................................................-1-3.1.项目定位.........................................................................................................................-1-3.2.案名确定.........................................................................................................................-2-3.3.规划设计.........................................................................................................................-2-3.4.项目发展.........................................................................................................................-3-3.5.租金管理.........................................................................................................................-3-3.6.租务工作.........................................................................................................................-3-3.7.日常租赁管理..................................................................................................................-5-3.8.物业管理.........................................................................................................................-6-3.9.运营管理.........................................................................................................................-6-4.市场研究及专题研究..............................................................................................................-6-4.1.市场研究.........................................................................................................................-6-4.2.专题研究.........................................................................................................................-7-5.交流平台................................................................................................................................-7-5.1.商务平台.........................................................................................................................-7-5.2.商业地产工作研讨会.......................................................................................................-7-5.3.专题研讨会......................................................................................................................-8-6.商家资源维护.........................................................................................................................-8-7.其它.......................................................................................................................................-8-7.1.保密要求.........................................................................................................................-8-7.2.文件、资料归档制度.......................................................................................................-8-7.3.本制度解释和修改权利....................................................................................................-8-7.4.本制度的生效..................................................................................................................-8-附件一AD09-01各地区公司成立商业管理部参照条件.............................................................-9-附件二AD09-02持有物业参照条件........................................................................................-11-附件三AD09-03中海地产商业地产项目月工作简报模板.......................................................-12-附件四AD09-04-01商场定位报告模板..................................................................................-16-目录附件五AD09-04-02商场租金报告模板..................................................................................-21-附件六AD09-04-03商场招商推广报告模板...........................................................................-24-附件七AD09-05-01写字楼定位报告模板.......................................................................