中国产业竞争情报网www.chinacir.com.cn城中村改造项目商业计划书2013年融资成功案例范文北京华经纵横咨询有限公司http://www.chinacir.com.cn中国产业竞争情报网www.chinacir.com.cnContents关于优质商业计划书的理解商业计划书编撰方法论主要资金供应方如何看项目关于公司估值城中村改造项目商业计划书纲要关于我们中国产业竞争情报网www.chinacir.com.cn引言·······························································································1Chapter1关于优质商业计划书的理解········································2Point1何谓优质商业计划书···············································································2Point2商业计划书核心用途···············································································6Point3常规商业计划书一般性纲要·····································································7Chapter2商业计划书编撰方法论·············································10Point1商业计划书编撰技术路线图···································································10Point2商业投资项目分析技术路线图·······························································11Point3商业计划书财务分析系统······································································12Point4商业计划书行业及市场调查分析技术路线图··········································14Point5商业计划书行业及市场调查数据解决方案组合·······································15Point6商业计划书编撰行文技巧······································································16Part1摘要信息编撰···················································································16Part2公司信息编撰···················································································17Part3行业信息分析···················································································18Part4公司管理分析···················································································19Part5产品服务分析···················································································20Part6市场营销设计···················································································21Part7融资计划分析···················································································21中国产业竞争情报网www.chinacir.com.cnPart8财务效果分析···················································································22Part9风险机会分析···················································································23Point7商业计划书编撰资料需求······································································23Part1公司背景··························································································23Part2公司产品及服务················································································26Part3市场营销··························································································27Part4公司财务状况调查············································································28Part5公司计划··························································································30Part6投资说明··························································································33Point8商业计划书编撰服务流程······································································34Chapter3主要资金供应方如何看项目······································36Point1PE如何看项目·······················································································36Part1项目的初步筛选标准·········································································36Part2项目的初步筛选标准·········································································37Point2VC如何看项目·······················································································39Point3BANK如何看项目·················································································44Part1借款人概况评估················································································44Part2项目建设条件评估·············································································48Part3产品服务市场评估·············································································48Part4投资及筹资方案评估·········································································49Part5偿债能力评估····················································································50中国产业竞争情报网www.chinacir.com.cnPart6贷款风险评估····················································································52Chapter4关于公司